🎙️ THINK LIKE A CONTENT STRATEGIST – Episode 1: From Confusion to Clarity
In my very first episode of Think Like a Content Strategist (my new podcast), I shared why I felt compelled to start this in 2025.
More brands and businesses have access to incredibly intelligent AI tools that function as an in-house copywriter or marketing manager. But what’s missing is strategic direction. So we’re seeing a whole lot more of the same… average, forgettable content.
In this inaugural episode, I introduce a powerful framework I developed, the 3-Word Strategy. It’s so simple, and so effective you’ll wish you had it sooner. But here it is, and it’s 100% free.
Every business should have a strategy to align their teams around and clarify their marketing message.
You’ll learn:
– Why 63% of businesses lack a documented content strategy
– How to distill your strategic direction into just three powerful words
– Real examples like Apple’s “Premium User Experience” approach
– Why complexity is the enemy of strategic clarity
– How to align your entire team around a clear strategic direction
🔥 FREE DOWNLOAD: Get your 3-Word Strategy Worksheet to go from confusion to clarity in under 30 minutes!
