Stop Wasting Time | Find Your 10 People Minimum Viable Audience

10 People MVA Minimum Viable Audience Seth Godin

Find 10 people. 10 people who trust you, respect you, listen to you, need you.

If you can win with them, you have a winning recipe.

Winning with them is about raising the bar and absolutely surprising and delighting them them so they can rave about your product and service. So much so they feel compelled to tell someone about it.

If you don’t win with them, you need to find another recipe.

Because what that means if it’s not about your marketing, advertising, content strategy – your product or service is simply just not good enough.

In my latest #podcast episode, I’m breaking down why most business owners are wasting their marketing efforts and how to fix it ✨
You’ll learn:

1️⃣ Why your marketing “system” matters more than individual posts
2️⃣ The @airbnb story that proves focusing on a MVA (minimum viable audience aka @sethgodin wisdom) can lead to everything changing
3️⃣ The four pillars that take your audience from confusion to clarity.
4️⃣ Exactly how to enhance your audience’s status with your content.

New episode of Think Like A Content Strategist is out now! Link in bio on YouTube to listen (and download my free Confusion to Clarity Framework).